Reviews and reputation for local business
Everything Kleos knows about getting more Google reviews, asking without being awkward, and choosing software that actually moves the number — in the order you need it.
Which one do I need?
Six pages, one job each. Find the row that matches where you are today and start there — everything else will still be here afterwards.
| If this is you | Read this | Type |
|---|---|---|
| You have a listing and too few reviews | How to get more Google reviews The 7-step ask-and-follow-up system: when to ask, what to send, and how to keep a weekly flow without breaking Google's rules. | Playbook |
| You don't have your review link yet | Google review link & QR code Find the free g.page/r/… link Google already gives you, test it, send it by text, and turn it into a trackable QR code. | Setup |
| You know when to ask but not what to say | How to ask for a review (18 scripts) Copy-paste SMS, email, in-person and QR request templates by industry, plus timing, reminder and compliance rules. | Templates |
| You're comparing tools and pricing | Review management software The four criteria that decide results, how the tool categories differ on cost and attribution, and who each one is for. | Buyer's guide |
| You need monitoring, not just collection | Reputation management software What reputation software really does, when a small business needs it instead of plain review collection, and what it costs. | Buyer's guide |
| You have no budget yet | Free review management tools The free stack — Google's review link, a same-day text and a printed QR code — plus the point where paying starts to pay off. | Free stack |
The short version of the whole system
If you only do the four things below, your review count moves. Everything else on this hub is detail underneath them.
- Ask the same day, while the visit is still fresh — a text beats an email for walk-in and appointment businesses
- Ask everyone, not only the customers you expect to be kind: gating by sentiment is against Google's rules and it flattens your volume
- Send your Google review link directly, and put a QR code where the customer is already standing
- Send exactly one reminder, then stop — and reply to what arrives, good or bad
Kleos automates that loop, and recognises the customer's effort with Kleos Coins for honest feedback — never for a positive rating. Read the full playbook for getting more Google reviews for the timing, wording and follow-up rules.
Looking for a local business, not software?
If you landed here to find or review a specific place, the Kleos business directory lists real businesses and service professionals by city, with their ratings and review counts. Open a profile to leave a review in seconds, or claim your own listing if you are the owner.
For a specific trade, the by-profession pages cover reputation for hairdressers, tutors, house cleaners, handymen, personal trainers and ten more.
Frequently asked questions
Start with the playbook
The three guides that make up the collection system, in reading order.
See it running on your own business
Thirty minutes, screen-shared, using your real customer list and your real Google listing.
Book a 30-min demo